Skip to main content

Boehringer Ingelheim Unveils Training and Awareness Initiative on Albinism in Kenya

File:Boehringer Ingelheim Logo.svg - Wikimedia Commons

Boehringer Ingelheim, one of the world’s leading pharmaceutical companies has unveiled a global training and awareness programme on albinism in an effort to safeguard persons with albinism from discrimination and raise awareness in their environment.

The programme will educate people with albinism, their families, friends and health care providers on the importance of protecting those affected by the condition. It will be implemented in close collaboration with key partners - Ampath, Golden Age Albinism Support Group (GAASP) and Positive Exposure, all based in Kenya.

The training which will be rolled out in Western Kenya will also focus on health and safety conditions for people living with albinism in the region while emphasizing on the importance of the community to embrace and protect those with the condition in their environment.

Jane Waithera, the founder of Positive Exposure says a comprehensive programme has been designed in collaboration with Boehringer Ingelheim and the two organisations will coordinate the distribution of the training material to communities in the region.   

The training is part of Making More Health (MMH) an initiative by Boehringer Ingelheim and Ashoka that seeks to create healthier communities and sustainable ecosystems of change through social innovation. MMH has committed resources in rural Kenya to create a fully inclusive society that supports the wellbeing of people with albinism. 

“Our goal is to create an inclusive society that integrates and supports people with albinism by demystifying myths about the condition through leveraging education and raising public awareness, said Manuela Pestore, Global Lead for Making More Health.

In a first step, a binder that details information on skin and eye care for persons with albinism will be shared with educators, students and health care personnel to train people with albinism and their families. It also shares knowledge on how to create a conducive learning environment for students and how to avoid discrimination for people with albinism.

Comments

Popular posts from this blog

Visa Takes a Shot at Financial Goals with New Football Video Game

With FIFA World Cup ™ excitement heating up , Visa (NYSE: V), the Official Payment Technology Partner of FIFA, invites football fans to sharpen their financial skills on the virtual pitch with the new version of the educational video game , Financial Football. Gamers can suit up as the country of their choice and take their best shot for the coveted trophy by correctly answering questions designed to help players make smart, well informed money management decisions. To further Visa’s commitment to uplift lives through the power of sport and the global platform of FIFA World Cup Qatar 2022™ , Visa is working in collaboration with clients and non-profit organizations to make the new version of Financial Football available to as many people as possible. Visa and partners will host events, learning series and promote game availability in more than 100 markets around the world leading up to and following the tournament. With only one-in-three adults estimated to have a basic understan...

British Airways launches new reward app for executive club members

British Airways has launched a brand new app for members of its Executive Club. Members can use the app to discover new ways to collect and spend Avios, find new offers and see personalised ways to spend Avios based on the member’s Avios balance. The Executive Club Reward app will complement the current British Airways app, which is designed to help all British Airways customers book and service pre- and post-travel needs. The app has a simple, intuitive design, to help members navigate its different features. These features include the ability to access and make purchases through the British Airways Avios eStore – an important way many members collect Avios. Customers can also see different ways they can spend their Avios including a helpful tool which says how many more Avios are needed until a member can book reward flights to different destinations. As well as this, customers can see the latest Avios deals, view their last five transactions, and buy Avios, view accou...

Column: Caleb Otieno: Make empathy a reflex

‘Empathy is about standing in someone else 's shoes, feeling with his or her heart, seeing with his or her eyes. Reflection is the means of processing thoughts and feelings about an activity, incident, or day. It gives us a chance to come to terms with our thoughts and feelings surrounding it”  People who understand how to watch, listen and observe the actions and emotions of those around them are often perceived as the most successful in life. A conscious alignment of one’s self with others starts with the development of empathy in the early years.  In the early years of life from age two to seven, young children are naturally ego-centric and are very much inclined to think mostly about themselves and their immediate needs. They are not yet ready to consider the needs and feelings of others. Developing a sense of empathy is an important developmental process for young children. It is at the heart of good relationships, and it begins with valuing others and their perspectives....